About The Event
As Medicare Advantage faces a pivotal year in 2026, health plans must navigate a complex landscape shaped by regulatory reform, financial strain, and shifting demographics. Key sessions will explore the implications of the 2025 Final Rule, and subsequent new regulatory initiatives with a spotlight on updated prior authorization processes and supplemental benefit evaluation. With star ratings declining across the board, plans must sharpen strategies to improve quality metrics and avoid revenue penalties. Risk adjustment and RADV audits continue to raise compliance stakes, while pharmacy and medical cost pressures challenge already tight margins. The member acquisition battleground intensifies during AEP, demanding smarter broker engagement and digital-first marketing strategies to maximize retention and lifetime value. Across these discussions, the emphasis is clear: success in 2026 requires agile strategy, operational excellence, and a relentless focus on regulatory readiness and financial resilience. This conference will directly address these critical challenges through expert-led keynotes, in-depth case studies, exciting panel discussions, and actionable strategy sessions designed to equip MA leaders with the tools, insights, and innovations needed to thrive in a rapidly evolving landscape. Tailored for Medicare Advantage leaders across every function, this premier event is renowned for its unparalleled networking opportunities, comprehensive education, and practical insights that drive real-world results.
